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Sales Effectiveness Director - Europe
With over 10 years of experience in market research, Beata has worked with Nielsen in Poland and Mexico, and previously other research agencies. She held local, regional and global positions.
Currently responsible for cooperation with one of key FMCG Clients across European markets. She has extensive experience in shopper, pricing, in-store effectiveness research, as well as broad knowledge about FMCG and Retail trends.
Graduated from University of Economics, and post diploma studies in Poland, studied also Social Economics in Germany.
Passionate of travelling, bike riding, documentaries and new trends.